{"product_id":"build-book","title":"'Build' Book","description":"\u003cp\u003eSome books tell you what to think. The best ones rewire how you build. This is one of those books — a sharp, honest, battle-tested guide for anyone who's ever had an idea worth chasing and a nagging suspicion that the rulebook might be missing a few chapters. Packed with \u003cstrong\u003ereal-world insight on product, leadership, and creative problem-solving\u003c\/strong\u003e, it reads less like a lecture and more like advice from someone who's actually been in the room where things went sideways — and figured out how to turn it around.\u003c\/p\u003e\u003cp\u003eWhether you're deep in a side hustle, steering a scrappy team, or just hungry to think bigger about your work, this is the kind of \u003cstrong\u003einspiring nonfiction read\u003c\/strong\u003e you'll dog-ear, quote out loud, and press into a friend's hands. A genuinely great gift for the builder, the dreamer, or the person who keeps a running list of ideas in their Notes app at 2am.\u003c\/p\u003e","brand":"The Fox Mercantile","offers":[{"title":"Default Title","offer_id":47779220848862,"sku":null,"price":18.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0631\/8188\/1566\/files\/IMG_5606.jpg?v=1772749585","url":"https:\/\/checkout.thefoxmercantile.com\/products\/build-book","provider":"The Fox Mercantile","version":"1.0","type":"link"}